ROLE: LINE PRODUCER
Working with the brilliant Paul Trillo, we were able to take an agency concept from ideation to production. 2 days of flying drones around the Los Angeles area, and 2 stage days against the green screen.
If that wasn't enough, we also worked with Marek Glaser, renowned Photographer and Director, to bring the same concept into some compelling stills for use in their cata
With Big Block's amazing team of artists, they seamlessly composited our amazing group of athletes into the sky to shoe of Hoka's amazing new collection.
The video has now amassed over 1.6 million views!